Murray’s Brewery launches first cider!

Hot off the back of a huge summer of fruit beers, Murray's Brewery has launched its first cider in the bottle.

Murray's new AppleShack Cider is light bodied, crisp with a dry Riesling-like character, and moderately sweet.  It tastes like fresh apple juice, with a slight tartness and alcohol of 4.8% abv. The colour is clear with a light green/brown tinge.

"We love beer and brewing beer, we’re now also brewing cider. And we couldn’t be happier with the result of what began as an experiment at our Bobs Farm brewery. I’m really proud to be launching Murray’s AppleShack cider in the bottle this autumn, which can now be enjoyed by cider lovers right across Australia, said Brewery owner, Murray Howe.

Murray’s brewers were kept busy across summer trialing incorporating fruit into its beers in new and creative ways. They started with a watermelon wheat beer.  Then a mango Berliner Weisse beer, followed by raspberry, passionfruit and even a local Anna Bay Tomato version.  

“We created our first draught apple cider as part of this holiday series. And it went off!” added Murray.

Head Brewer, Graeme Mahy is first to confess he’s not been a cider-making expert – until now. “I LOVE beer and brewing beer, and I’ve never brewed cider until recently. The brewing process for beer and cider is completely different and we’ve learned a lot - including that cider is a lot easier to brew. Visitors to the brewery from all around the world have been telling us how much they enjoy the fresh taste of AppleShack. It’s always fun to innovate – both the brewing, and the tasting. And it’s very rewarding to make people happy!” he said.

People have been fermenting apples for hundreds of years. Countries such as France and England adopted alcoholic apple cider as a favourite centuries ago; it’s only now beginning to boom in the USA, with Australia also starting to catch up. Craft ciders are appearing on restaurant drinks menus besides beer, wine and spirits.

Murray’s AppleShack Cider is available from its Bobs Farm Cellar Door, online and from leading retailers and venues nationally. $22 RRP for a 6 pack of 330ml bottles; and $75 RRP for a case of 24 x 330ml bottles

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